"reification" in the noun sense
1. hypostatization, hypostatisation, reification
regarding something abstract as a material thing
2. depersonalization, depersonalisation, reification
representing a human being as a physical thing deprived of personal qualities or individuality
"according to Marx, treating labor as a commodity exemplified the reification of the individual"
Source: WordNet® (An amazing lexical database of English)
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